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Entrepreneurial journalism: Breaking the Wall

The ethical issues surrounding the journalistic practice from an entrepreneurial perspective

Entrepreneurial journalism has gathered scientific attention in the last few years in the context of the transformations in the media ecosystem and the development in the entrepreneurship filed. The aim of this research project is to contribute to the relatively small body of research specifically on the ethical dimensions. Based on the research gaps found in the literature, the study focuses on two discussion points: What are the relevant aspects regarding the ethical dimensions of entrepreneurial journalism? How can one deal with the ethical issues deriving from practicing entrepreneurial journalism? The theoretical framework of entrepreneurial ambidexterity is applied since it can be used on the individual level and involves in its essence performing two seemingly conflicting tasks at the same time. The current study uses a qualitative approach to obtain data by conducting semi-structured interviews with 8 practitioners from the USA, Albania, Bulgaria, Germany and the Republic of North Macedonia.

About the Author

Radina Nacheva

  • Bachelor Journalism (specialized in TV and international politics) in Sofia University, Bulgaria
  • Master degree in Media and Communication Science in TU Ilmenau, Germany
  • Marketing internships in Teach for Bulgaria (Sofia) and ZEISS Jena
  • Journalism internships in Bulgaria in TV, websites, radio
  • Freelance English as a second language teacher for children and adults for a year now
  • Currently working in the international purchasing department at Lidl Stiftung Germany
  • Hobbies: active sport, cooking, diy/crafting activities

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