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14.06.18

NEW RELEASE & AUTHOR FEEDBACK: "Maximizing preference and minimizing stress of life"

Dr. Yoichi Ando & Keiko Ando

 I hope every reader will obtain how individual preference may attain survival power against the facts that many and many people have been suffered by serious illness such as cancer and dementia according to variety of stresses. A great amount of cost that they have paid to such serious illness. 
  This volume is a further consideration of the third stage of human life (Ando. 2016, Brain-Grounded Theory of Temporal and Spatial Design in Architecture and the Environment. Springer Tokyo. In short, the first stage in the evolution of life is the physical body, and the second stage is the mind. These two stages are common to all animals. Creative actions characterize human behavior and they are driven by preferences. The third stage refers to that part in the evolution of life whose influence spans across time-space and may, therefore, contribute to the health, happiness and overall conditions of future generations. The third stage stems from the body of our creations. Every creation is an extension of a person’s unique personality and genetic code (DNA). A brain-grounded theory covering temporal and spatial aspects of environmental design is meant to support the development of unique personality traits. The above-mentioned volume describes this theory alongside the theory of subjective preference. The underlying research works were initiated in order to attain knowledge of subjective preference for sound fields in concert halls. The research has spun out in various directions ever since and investigated different types of environment for the same qualities in both auditory and visual sensory modalities. Most generally, subjective preference is regarded as the primitive response of a living creature that entails judgments which steer an organism in the direction of maintaining life, so as to enhance its prospects for self-preservation and long-term survival. Brain responses related to and indicative of subjective preference have been documented in the slow vertex response (SVR), the electroencephalography (EEG) and the magnetoencephalography (MEG). It is remarkable that subjective preference is associated with the a-wave in EEG and MEG recordings, particularly with the extended period of time that the rhythm repeats itself under preferred conditions, which is connected to autonomic and hormonal systems. This is why the theory regards preferences as the base of aesthetics. An integration of such creations is called “culture”. Preferences are juxtaposed by the phenomenology of stress, which may lead to cognitive impairment and other illnesses. The effects of environmental noise on unborn babies and children have been studied and shown to manifest in discrete physiological and mental conditions, and may determine the whole course of one’s life.
 

 

Imprint: LAP Lambert Academic Publishing

Dr. Yoichi Ando & Keiko Ando, authors of the book:

 Maximizing preference and minimizing stress of life

 

The purpose of this volume is to attain survival power by means of maximizing a preference for life in terms of environmental conditions and minimizing stress of life. A variety of "stressors" set into motion defense reactions mediated through the nervous and the hormonal systems. The word “stress” has not been often used before 1950s, and the number of central hospitals was considerably lower. Nowadays, it is normative that human life is so occupied by a wide range of stressors including due to ill human relations that the pleasure derived from the process of living is regretfully often drained away by stress. In present volume, we shall discuss cultural evidences of preference attaining survival power, and serious noise stresses at the very beginning human life in term of the human placental lactogen (HPL). The first stage in the evolution of life is the physical body, and the second stage is the mind. The third stage refers to that part in the evolution of life whose influence spans across time-space and may, therefore, contribute to the health, happiness and overall conditions of future generations. Every creation may be an extension of a person’s unique personality and DNA.